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	<title>Comments on: Word Cloud Interpretation for Fun and Profit</title>
	<link>http://kozinets.net/archives/244</link>
	<description>Professor Robert Kozinets on Marketing Research, Social Media, and Marketing Strategy</description>
	<pubDate>Thu, 17 May 2012 10:14:02 +0000</pubDate>
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		<title>By: Bob</title>
		<link>http://kozinets.net/archives/244#comment-3354</link>
		<author>Bob</author>
		<pubDate>Wed, 04 Feb 2009 22:13:40 +0000</pubDate>
		<guid>http://kozinets.net/archives/244#comment-3354</guid>
		<description>Hi Rob,

Check out Jeff Clark's blog at http://neoformix.com for more inspiration, it's really a showcase of nice visuals based on  analytics.

Cheers,

Bob</description>
		<content:encoded><![CDATA[<p>Hi Rob,</p>
<p>Check out Jeff Clark&#8217;s blog at <a href="http://neoformix.com" rel="nofollow">http://neoformix.com</a> for more inspiration, it&#8217;s really a showcase of nice visuals based on  analytics.</p>
<p>Cheers,</p>
<p>Bob</p>
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		<title>By: Domen</title>
		<link>http://kozinets.net/archives/244#comment-3346</link>
		<author>Domen</author>
		<pubDate>Sat, 31 Jan 2009 14:02:03 +0000</pubDate>
		<guid>http://kozinets.net/archives/244#comment-3346</guid>
		<description>Great ideas, Rob! I had to go and put the titles of the top 250 movies ever made (according to IMD) into Wordle. Good luck with interpreting this one:
http://bajde.net/2009/01/31/the-movie-storm

Cheers,
Domen

P.S. I have to try the one Pablo suggested. If nothing else beacuse of Star Trek :)</description>
		<content:encoded><![CDATA[<p>Great ideas, Rob! I had to go and put the titles of the top 250 movies ever made (according to IMD) into Wordle. Good luck with interpreting this one:<br />
<a href="http://bajde.net/2009/01/31/the-movie-storm" rel="nofollow">http://bajde.net/2009/01/31/the-movie-storm</a></p>
<p>Cheers,<br />
Domen</p>
<p>P.S. I have to try the one Pablo suggested. If nothing else beacuse of Star Trek :)</p>
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		<title>By: pablosan76</title>
		<link>http://kozinets.net/archives/244#comment-3333</link>
		<author>pablosan76</author>
		<pubDate>Thu, 29 Jan 2009 16:17:36 +0000</pubDate>
		<guid>http://kozinets.net/archives/244#comment-3333</guid>
		<description>Hi Rob, 

The first time I played with a text-based data visualization tool was in 2002 (an off-line one). Its name is Thought View and it was developed by Joseph Woelfel (http://www.communication.buffalo.edu/people/faculty/woelfel/index.shtml) as an add-on of the text analysis program Cat Pac (http://www.galileoco.com/) 

I found the reference of it at a Consumer Behaviour textbook. I highly recommend you trying (and playing with) it because:

- It presents "word-clouds" tridimensionally, using advanced statystical analisys to position words-related-to-words.
- You can navigate through it 360° easily... It looks like being "inside" Star Trek outer space. =)  
- It is a "text analysis program utilizing artificial neural technology" ... "using a unique proprietary algorithm that does not search for previously noted patterns, nor does it apply any rules from any theory. Instead, its unique neural algorithm learns what patterns are in the text as it reads it, just as a human being would. It’s free of theoretical and personal biases, and independent of the language it’s reading. It works in Chinese, or in French, or in Hindi as well as it does in English or Spanish."

Well, let me also say that David Rojas Elbirt (Argentinian-Bolivian social-education-market researcher) and Sergio Poblete (Chilean consumer ethnographer) introduced me to several online data visualization tools. I just tried a couple of them, and found wordle.net the easiest one. =) 

Finally, I like the way you blogg and "play seriously" between poetry, qualitative analisys, consumer culture theory, both business-scholar oriented writing style, online ethnography, "academic activism", colourful images, etc.

Best wishes, 

Pablo</description>
		<content:encoded><![CDATA[<p>Hi Rob, </p>
<p>The first time I played with a text-based data visualization tool was in 2002 (an off-line one). Its name is Thought View and it was developed by Joseph Woelfel (http://www.communication.buffalo.edu/people/faculty/woelfel/index.shtml) as an add-on of the text analysis program Cat Pac (http://www.galileoco.com/) </p>
<p>I found the reference of it at a Consumer Behaviour textbook. I highly recommend you trying (and playing with) it because:</p>
<p>- It presents &#8220;word-clouds&#8221; tridimensionally, using advanced statystical analisys to position words-related-to-words.<br />
- You can navigate through it 360° easily&#8230; It looks like being &#8220;inside&#8221; Star Trek outer space. =)<br />
- It is a &#8220;text analysis program utilizing artificial neural technology&#8221; &#8230; &#8220;using a unique proprietary algorithm that does not search for previously noted patterns, nor does it apply any rules from any theory. Instead, its unique neural algorithm learns what patterns are in the text as it reads it, just as a human being would. It’s free of theoretical and personal biases, and independent of the language it’s reading. It works in Chinese, or in French, or in Hindi as well as it does in English or Spanish.&#8221;</p>
<p>Well, let me also say that David Rojas Elbirt (Argentinian-Bolivian social-education-market researcher) and Sergio Poblete (Chilean consumer ethnographer) introduced me to several online data visualization tools. I just tried a couple of them, and found wordle.net the easiest one. =) </p>
<p>Finally, I like the way you blogg and &#8220;play seriously&#8221; between poetry, qualitative analisys, consumer culture theory, both business-scholar oriented writing style, online ethnography, &#8220;academic activism&#8221;, colourful images, etc.</p>
<p>Best wishes, </p>
<p>Pablo</p>
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