The Editor of Canada’s National Post recently asked me to write a feature. I promised them an article on social media, but once I started writing, it turned into something else. I had no choice, really. I call it “The End of Marketing.” It’s both dark and hopeful. I hope you like it.
They also invited me to discuss it in a live chat tomorrow (Wednesday October 7, 2009), with journalist Diane Francis and my Schulich colleague Eleanor Westney (who is presenting on the future of the corporation). The live chat is open to all participants. Yes, that means you!
Here is the link.
And, if that doesn’t work, just cut and paste this link: http://www.financialpost.com/executive/smart-shift/index.html
I hope to hear from you tomorrow!