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Social Media Marketing Book Review: Design for Community

Posted By Robert Kozinets On November 3, 2009 @ 6:12 pm In Social Media Marketing, Book Reviews, Social Media, Conferences & Presentation, Word of Mouth Marketing, Communities and Tribes | 1 Comment

This is a MKTG 6900 Social Media Marketing book review of an “oldie but a goodie.” [1] Design for Community by Derek Powazek is reviewed here by Schulich MBA student Harish Pandian.

[2] Design_for_Community_Pandian

View more [3] presentations from [4] York University-SSB.

Article printed from Brandthroposophy: A Marketing, Social Media, and Research Blog: http://kozinets.net

URL to article: http://kozinets.net/archives/352

URLs in this post:
[1] Design for Community: http://www.amazon.com/gp/product/0735710759?ie=UTF8&tag=brandthrososo-20�
38;linkCode=as2&camp=1789&creative=9325&creativeASIN=0735710759
[2] Design_for_Community_Pandian: http://www.slideshare.net/Kozinets/designforcommunitypandian
[3] presentations: http://www.slideshare.net/
[4] York University-SSB: http://www.slideshare.net/Kozinets

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